AdArabia is a transformative digital media marketplace for premium video content available on Advanced TV including HbbTV, CTV, Addressable TV, and OLV consolidated under a singular umbrella.
AdArabia was created to answer the growing challenges that local broadcasters face by creating additional sustainable revenue streams for them and for advertisers by creating scale, efficiency, and a single source of consolidates premium inventory and long-form, brand-safe video content under one roof.
AdArabia’s primary focus to increase revenue across digital solutions for publishers. To become part of AdArabia’s digital media marketplace, publishers can choose to take advantage of AdArabia’s full solution or activate any of the services on offer. You can also choose your preferred sales solution
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As the founder and CEO of AdArabia, a premium video Marketplace specializing in HbbTV, CTV, OTT, IPTV, and OLV, Nisrine has been at the forefront of revolutionizing digital advertising and bringing new solutions to the MENA region for the past 25 years.
Jonas brings 20 years of experience to the digital and programmatic video & TV industry having previously served as Head of International Business Development for SpringServe, Global Vice president Video & CTV at Pubmatic, Managing Director Nordics at YuMe, Nordic sales Manager at SmartClip